User Demographics and Usability
User Demographics and Usability
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What was the task I had?
The task was to focus specifically on redesigning the desktop version of the National Lottery platform, addressing usability challenges and ensuring an intuitive user experience while maintaining consistency with the mobile version developed by the team.
The task was to focus specifically on redesigning the desktop version of the National Lottery platform, addressing usability challenges and ensuring an intuitive user experience while maintaining consistency with the mobile version developed by the team.
What did I do?
I evaluated the desktop platform, identifying areas needing improvement, such as navigation clarity, content organization, and accessibility for users with varying digital literacy levels. I redesigned long mobile-style layouts into structured desktop-specific designs that utilized the additional screen space effectively.
What was the result?
The desktop design became more intuitive, with clearer navigation, well-organized content sections, and a layout that catered to larger screens. These changes ensured a seamless experience for desktop users, aligning with the goals of accessibility and usability.
The desktop design became more intuitive, with clearer navigation, well-organized content sections, and a layout that catered to larger screens. These changes ensured a seamless experience for desktop users, aligning with the goals of accessibility and usability.
How did it contribute to the project?
My focus on desktop design ensured the platform delivered a consistent and user-friendly experience across devices. This alignment between the desktop and mobile versions reinforced the project’s goal of enhancing overall platform usability.
My focus on desktop design ensured the platform delivered a consistent and user-friendly experience across devices. This alignment between the desktop and mobile versions reinforced the project’s goal of enhancing overall platform usability.
What comes next?
Next, I tested the redesigned desktop prototypes, gathering feedback to refine the design further and ensure it met user expectations and project requirements.
Next, I tested the redesigned desktop prototypes, gathering feedback to refine the design further and ensure it met user expectations and project requirements.
Sources
Lu, Y., Wang, X., & Ma, Y. (2013). Comparing user experience in a news website across three devices: iPhone, iPad, and desktop. Proceedings of the American Society for Information Science and Technology, 50(1), 1–4. https://doi.org/10.1002/meet.14505001141
Game for millions. How to design a lottery application? (Case study of the LOTTO application). (n.d.). EDISONDA - Business Design & Innovations. https://edisonda.com/case-study/game-for-millions-how-to-design-a-lottery-application-case-study-of-the-lotto-application/
Ms. Jasmeen Kaur, Mr. Ishant Bharol (2024). The Future of Responsive Web Design: Challenges and Opportunities in Multi-Device Compatibility. International Journal for Research in Applied Science & Engineering Technology (IJRASET) ISSN: 2321-9653; IC Value: 45.98; SJ Impact Factor: 7.538 Volume 12 Issue IV
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